Fair pricing for any business
Whether you're an individual, a small group, or a large enterprise, we have a plan that aligns perfectly with your goals.
Starter (FREE)
- 3 clients
- Client portal + Coach dashboard
- Basic workout and nutrition tracking
- Program builder and template library
- Basic client messaging
- Standard support
- No credit card required
Professional
- Unlimited clients
- Everything in Starter, plus:
- Advanced analytics dashboard
- AI program recommendations
- Automated client check-ins
- Custom form creation
- White-labeled client experience
- Priority support
Business
- Unlimited clients
- Everything in Professional, plus:
- Team management features
- Client billing integration
- Advanced business analytics
- API access
- Dedicated account manager
- Customized implementation
Compare plans
Starter
Pro
Biz
Price
FREE
$5 /client
Custom
Client portal + Coach dashboard
Program builder and template library
Workout and nutrition tracking
Basic
Advanced
Advanced
WhatsApp integration
–
Custom branded experience
–
Advanced analytics dashboard
–
AI program recommendations
–
Automated client check-ins
–
Custom form creation
–
Team management
–
–
Client billing integration
–
–
Advanced business analytics
–
–
API access
–
–
Dedicated account manager
–
–
Support
Email, Chat
Email, Chat, Phone
Onboarding
Self-service
Free session
Comprehensive
Heads up
Special offer for businesses,
limited availability
50% Off Setup Fee
For a limited time, we offer 50% discount on all one-time setup fees.
No monthly fee (10 clients)
Our platform is free to use up to 10 active clients. This way, you can see it in action before scaling it.
Ready to supercharge your fitness business?
Frequently Asked Questions
All the answers you're looking for
If you're new or looking for answers to your questions, this guide will help you learn more about our services and their features.
You can get started immediately after signing up. Our platform is designed for easy self-setup, and most coaches are onboarding clients within 24 hours. Professional and Business plans include a complimentary onboarding session to help you configure the platform to your specific workflow.
Our Starter plan includes up to 3 active clients for free. The Professional plan charges $5 per active client per month, with no minimum or maximum - you only pay for what you use. Active clients are those with ongoing programs or activity in the last 30 days. Inactive or archived clients don't count toward your limit.
Protocol CRM combines client management, program delivery, and business automation in one platform. Unlike generic CRMs or basic workout builders, we provide comprehensive client lifecycle management with automated check-ins, WhatsApp integration, and longevity insights. Our platform is designed specifically for fitness professionals who want to scale their business while delivering premium client experiences.
Our Starter plan is completely free for up to 3 clients with no time limit, giving you access to core features without financial commitment. This allows you to experience the platform with real clients before upgrading. We also offer live demos for those interested in the Professional or Business plans.
Protocol CRM is highly customizable to match your coaching methodology. You can create custom workout and nutrition templates, design your own assessment forms, personalize client dashboards, and set up custom automation rules. Professional and Business plans include white-labeling options with your branding, logo, and colors throughout the client experience.
All plans include access to our knowledge base and tutorial library. Starter plan members receive standard email support. Professional plan members enjoy priority support through email and chat channels. Business plan clients receive a dedicated account manager and phone support. We also provide onboarding assistance and regular training webinars to help you maximize the platform's capabilities.