Beyond Traditional Fitness

Stop Juggling 10 Tools. Start Scaling Your Coaching Business.

The first smart platform that combines everything you need to run a successful online coaching business. Built for the top 10% of fitness professionals.

Why Protocol CRM?

Check in this 3 minute demo video!

Join the Waitlist NOW!

And get special discounts and support as Founding Partner!

$199/m Lifetime

Lock the Founding Partner price - forever

Direct Support by Founders

CEO & CTO on speed dial - direct access

Priority Development

Shape the Product - your needs drive our roadmap

AI That Works Like Your Assistant

Generate personalized programs in minutes. Get meeting prep summaries. Let AI handle check-in analysis while you focus on high-value coaching.

  • AI program generation based on client data
  • Automated meeting notes and action items
  • Smart client insights and alerts
  • Predictive analytics to prevent churn

Your Brand. Your Apps. Your Rules.

Launch professional iOS and Android apps with your branding. No "Powered by" badges. Your clients think you built it yourself.

  • Fully white-labeled mobile apps
  • Custom domain and branding
  • App Store and Google Play listing
  • Push notifications that convert

CRM That Actually Helps You Sell

Stop losing leads in spreadsheets. Visual pipelines, automated follow-ups, and conversion tracking that would make a sales team jealous.

  • Visual sales pipelines
  • Automated nurture sequences
  • Lead scoring and tracking
  • Built-in scheduling

Team Management

Go beyond basic metrics. Track all your coaches and clients. Full data control and detailed insights across organization. Position yourself for fast growth.

  • Unlimited coaches
  • Access permissions
  • Branded experience
  • Full team control and insights

Stay up to date on our journey

Explore the latest trends, tips, and insights in our world. Get the knowledge to empower your business growth and increase productivity.

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Customer success case studies

Discover how businesses like yours transformed with our software. Real stories of growth, innovation, and success.

I just had to take a moment to express my gratitude for the outstanding service they provided. Their complete assistance and efforts were truly remarkable

Frederic Hill

Founder & CEO

Every step of the way they provided helpful advice, recommended strategies to ensure our website was optimally set up, and made sure every element was clear and concise.

Julie Kyle

Account Executive

Excellent service and throughly trained professionals, and their follow-up on tickets was handled with such care and attention to detail.

Brendan Buck

Data Engineer

Every step of the way they provided helpful advice, recommended strategies to ensure our website was optimally set up, and made sure every element was clear and concise.

Paige Lowery

Head of Brand

I just had to take a moment to express my gratitude for the outstanding service they provided. Their complete assistance and efforts were truly remarkable.

Stefan Ball

Marketing Manager

Read more reviews

Ready to supercharge your fitness business?