Fair pricing for any business

Whether you're an individual, a small group, or a large enterprise, we have a plan that aligns perfectly with your goals.

Professional

Everything you need to scale beyond 6-figures

$ 247 / month
  • Unlimited active clients
  • White-label mobile apps (your brand)
  • Advanced CRM with automation pipelines
  • AI-powered program generation
  • Built-in video calls with AI transcription
  • Comprehensive health tracking & analytics
  • Unlimited landing pages & forms
  • Smart scheduling
  • Email + SMS campaigns
  • Lead scoring & nurture sequences
  • Automated client onboarding
  • Payment processing & subscriptions
  • !! Special Early Adopter Perks !!
  • Weekly group strategy calls with founders
  • Priority feature requests
  • Direct Slack/WhatsApp/Viber access to dev team
  • Lifetime early-access pricing

Enterprise

For ambitious coaching businesses ready to dominate

$ from 497 / month
  • Everything in Professional, plus:
  • Unlimited trainer accounts
  • White-label web portal + apps
  • Custom AI model training
  • API access for integrations
  • Multi-domain support
  • Advanced analytics & predictions
  • Monthly 1-on-1 strategy calls
  • Custom feature development
  • Priority 24/7 support
  • Quarterly business reviews
  • Beta access to all new features
  • Done-for-you campaign templates
  • Referral program management
  • Custom conversion tracking

Compare plans

Starter
Pro
Biz
Price

FREE

$5 /client

Custom

Client portal + Coach dashboard
Program builder and template library
Workout and nutrition tracking

Basic

Advanced

Advanced

WhatsApp integration

Custom branded experience

Advanced analytics dashboard

AI program recommendations

Automated client check-ins

Custom form creation

Team management

Client billing integration

Advanced business analytics

API access

Dedicated account manager

Support

Email

Email, Chat

Email, Chat, Phone

Onboarding

Self-service

Free session

Comprehensive

Heads up

Special offer for businesses,
limited availability

50% Off Setup Fee

For a limited time, we offer 50% discount on all one-time setup fees.

No monthly fee (10 clients)

Our platform is free to use up to 10 active clients. This way, you can see it in action before scaling it.

Ready to supercharge your fitness business?

Frequently Asked Questions

All the answers you're looking for

If you're new or looking for answers to your questions, this guide will help you learn more about our services and their features.

You can get started immediately after signing up. Our platform is designed for easy self-setup, and most coaches are onboarding clients within 24 hours. Professional and Business plans include a complimentary onboarding session to help you configure the platform to your specific workflow.

The Professional plan charges $247 per month for unlimited active clients. Active clients are those with ongoing programs or activity in the last 30 days. 

Protocol CRM combines client management, program delivery, and business automation in one platform. Unlike generic CRMs or basic workout builders, we provide comprehensive client lifecycle management with automated check-ins, WhatsApp integration, and longevity insights. Our platform is designed specifically for fitness professionals who want to scale their business while delivering premium client experiences.

We offer live demos for those interested in the Professional or Enterprise plans.

Protocol CRM is highly customizable to match your coaching methodology. You can create custom workout and nutrition templates, design your own assessment forms, personalize client dashboards, and set up custom automation rules. Professional and Enterprise plans include white-labeling options with your branding, logo, and colors throughout the client experience.

 

All plans include access to our knowledge base and tutorial library. Professional plan members enjoy priority support through email and chat channels. Enterprise plan clients receive a dedicated account manager and phone support. We also provide onboarding assistance and regular training webinars to help you maximize the platform's capabilities.