Join the Waitlist NOW!

And get special discounts and support as Founding Partner!

$199/m Lifetime

Lock the Founding Partner price - forever

Direct Support by Founders

CEO & CTO on speed dial - direct access

Priority Development

Shape the Product - your needs drive our roadmap

Fair pricing for any business

Whether you're an individual, a small group, or a large enterprise, we have a plan that aligns perfectly with your goals.

Starter

Everything you need to start

$ 0 / month
  • 3 clients included
  • Workout programming
  • Nutrition programming
  • Client progress tracking
  • Client app (non-branded)
  • 1.000 AI Credits included
  • Forms & Lead capture, 100 submissions
  • Basic chat support
Start for FREE

Professional

For ambitious coaches and businesses ready to dominate

$59 / month for 20 clients · $2 per additional client
  • Simple and scalable, add clients as you scale
  • Workout & nutrition programming
  • Full client tracking (workouts, progress check-ins, daily habits, nutrition logs...)
  • Branded experience (inside My Protocol mobile app)
  • Forms & lead capture, unlimited submissions
  • Smart scheduling
  • AI & automation tools
  • 10,000 AI credits included · $19 per additional 10,000
  • Chat + Email support
Start 14 Day FREE Trial

Partner

A fully custom platform built around your brand, your workflows, and your vision. Not just a branded app — a tailored product for established businesses, gym chains, and enterprise wellness programs.

Let's Talk
  • Protocol becomes your technology partner, building and scaling alongside your brand
  • Dedicated account manager & direct support
  • White-label everything - your brand only, zero Protocol branding
  • Branded mobile app with custom design and experience
  • Website setup & maintenance
  • Custom integrations & features
  • Data migration support
  • API access
Contact Us

Ready to supercharge your fitness business?

Start NOW

No Credit Card Required. One Step Registration.

Frequently Asked Questions

All the answers you're looking for

If you're new or looking for answers to your questions, this guide will help you learn more about our services and their features.

You can get started immediately after signing up. Our platform is designed for easy self-setup, and most coaches are onboarding clients within 24 hours. Professional and Partner plans include a complimentary onboarding session to help you configure the platform to your specific workflow.

The Professional plan is $59 per month for 20 clients. Each additional client is charged $2 per month.

Protocol CRM combines client management, program delivery, and business automation in one platform. Unlike generic CRMs or basic workout builders, we provide comprehensive client lifecycle management with automated check-ins, WhatsApp integration, and fitness insights. Our platform is designed specifically for fitness professionals who want to scale their business while delivering premium client experiences.

Yes, you can try it for free for 14 days, no credit card is required. We offer live demos for those interested in the Professional or Partner plans.

Protocol CRM is highly customizable to match your coaching methodology. You can create custom workout and nutrition templates, design your own assessment forms, personalize client dashboards, and set up custom automation rules. Professional and Partner plans include white-labeling options with your branding, logo, and colors throughout the client experience.

 

All plans include access to our knowledge base and tutorial library. Professional plan members enjoy priority support through email and chat channels. Partner plan clients receive a dedicated account manager and phone/video call support. We also provide onboarding assistance and regular training webinars to help you maximize the platform's capabilities.